Welcome to RB West

Modern western wear, built for the dust, the draw, and everything in between

february 24, 2026

RB West Grand Opening

Save the date and join us for the grand opening of our downtown Denison location.

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Ends February 24, 2026 at 12:00 am

Rooted in Heritage. Designed for Today.

We believe western wear should feel as authentic as the people who wear it. From rugged ranchers to modern cowboys, our collection blends timeless tradition with everyday comfort and quality. Whether you’re gearing up for a rodeo or a Saturday downtown, our handpicked pieces are made to move with you — and last for years to come.

GameGuard

Ready for Hunting Season? We are.

Shop Gameguard
Vaccari Boots

From Tailgate to Touchdown

Collegiate Gear

Wear Your School Pride

Style for you

Built to Serve. Styled to Stand Out.

We’re more than a store — we’re part of the story of Downtown Denison. With deep roots in Texas grit and hospitality, we offer top-tier brands, standout service, and a lived-in western style that feels like home the moment you walk in (or browse online). Every item is curated with purpose — from the boots on your feet to the hat on your head.

You need these stylish, unique, stunning, two boots in one, boots! (we all do....) 

Shop Stivali

Downtown Denison Storefront

317 W Main
Denison, TX

Coming Soon!